Callicarpa dichotoma ‘Early Amethyst’
Overview
Uses: Mixed shrub borders, foundation plantings, wildlife gardens, patio containers
Benefits: Early and abundant berry production, compact rounded habit, extended ornamental interest from late summer through fall, excellent wildlife value
USDA Hardiness Zones: 5–8
Sun: Full Sun to Partial Sun
Life Cycle: Deciduous Shrub
Mature Height: 3–4'
Mature Width: 3–4'
Bloom Season: Late spring to early summer (ornamental berries late summer through fall)
Growth Rate: Moderate
Summary
Early Amethyst® beautyberry delivers bold seasonal color, producing vivid clusters of purple berries that appear earlier and more reliably than many traditional beautyberry varieties.
This compact, rounded deciduous shrub flowers in late spring with small, pale pink blooms that give way to show-stopping berries lining the stems from late summer into fall. As the foliage drops, the berries remain, extending ornamental interest into early winter. Early Amethyst® is well-suited to mixed borders, wildlife plantings, and containers where its color can be appreciated up close.
The berries provide an important late-season food source for birds, adding ecological value alongside its strong ornamental appeal. Planting multiple beautyberry shrubs in the same area often improves overall berry production.
Care
Early Amethyst® Beautyberry Care
Plant Early Amethyst® beautyberry in full sun to partial sun for best growth and berry production. Full sun encourages a denser habit and stronger fruit set, particularly in cooler climates.
This shrub prefers moist, well-drained soil but adapts well once established. Water regularly during the first growing season to support root development, then provide supplemental water during extended dry periods.
Fertilization is optional but may support healthier growth in poorer soils. If desired, apply a slow release fertilizer in spring.
Pruning is simple and best done in late winter or early spring. Cutting the plant back encourages fresh growth and helps maintain a tidy, rounded form.
Size
What Size is Early Amethyst® Beautyberry for Sale Online?
Early Amethyst® beautyberry plants ship in a greenhouse-grade grow pot and are sized appropriately for safe shipping and transplant success. Plants are young but well-rooted and ready to establish quickly in the garden. If you have questions about current shipping size or pot dimensions, please contact us.
How Large Does Early Amethyst® Beautyberry Grow?
At maturity, Early Amethyst® typically reaches 3–4 feet tall and 3–4 feet wide, forming a compact, rounded shrub well-suited to smaller landscapes and container plantings.
Additional Information
Is Early Amethyst® beautyberry different from standard beautyberry varieties?
Yes. Early Amethyst® is known for producing berries earlier in the season and more consistently than many traditional beautyberry selections, especially in cooler climates.
Does Early Amethyst® beautyberry attract wildlife?
The berries provide an important food source for birds in late summer and fall, making this shrub a valuable addition to wildlife-friendly gardens.
Does beautyberry need to be planted with another variety?
Early Amethyst® can produce berries on its own, but planting multiple beautyberry shrubs nearby often improves overall fruit set.
Can Early Amethyst® beautyberry be grown in containers?
Yes. Its compact size and rounded habit make it well-suited to large patio containers, provided the pot has good drainage and adequate sun exposure.
