Callicarpa dichotoma ‘Early Amethyst’
Overview
Uses: Mixed shrub borders, foundation plantings, wildlife gardens, patio containers
Benefits: Early and abundant berry production, compact rounded form, extended seasonal interest, reliable fruiting even in cooler climates
USDA Hardiness Zones: 5–8
Sun: Full Sun to Partial Sun
Life Cycle: Deciduous Shrub
Growth Habit: Rounded, Mounding — dense branching with arching stems.
Bloom Color: Pale Pink
Foliage Color: Green, turning soft yellow in fall
Mature Height: 3–4'
Mature Width: 3–4'
Bloom Season: Late Spring
Growth Rate: Moderate
Summary
Early Amethyst® beautyberry brings vibrant late-season color to the garden, with vivid purple berries appearing earlier and more reliably than many traditional selections.
Small pale pink flowers bloom in late spring along gracefully arching stems, followed by bright clusters of berries that line the branches from late summer into fall. As foliage drops, the berries remain visible, extending ornamental interest into early winter. Its compact, rounded habit makes it easy to incorporate into smaller landscapes, mixed borders, and container plantings where its color can be appreciated up close.
The berries provide valuable late-season food for birds, adding ecological interest alongside its ornamental appeal. Planting multiple beautyberry shrubs nearby often improves overall fruit production.
Care
Early Amethyst® Beautyberry Care
Plant in full sun to partial sun for best growth and berry production. Full sun encourages denser branching and stronger fruit set, especially in cooler climates.
This shrub prefers moist, well-drained soil but adapts well once established. Water regularly during the first growing season to support root development, then provide supplemental watering during extended dry periods.
Fertilization is optional. In average garden soil, little additional feeding is needed. If desired, apply a slow release fertilizer in early spring to support steady growth.
Prune in late winter or early spring before new growth begins. Beautyberry blooms and fruits on new wood, and cutting the plant back helps maintain a compact, rounded structure.
Size
What Size is Early Amethyst® Beautyberry for Sale Online?
Early Amethyst® beautyberry ships in a greenhouse-grade grow pot and is sized for safe transit and successful establishment. Plants are young, well-rooted, and ready to adapt quickly to garden conditions. For current pot dimensions or seasonal sizing details, please contact us.
How Large Does Early Amethyst® Beautyberry Grow?
At maturity, Early Amethyst® typically reaches 3–4 feet tall and 3–4 feet wide, forming a compact, rounded shrub that fits comfortably into foundation plantings, borders, and larger patio containers.
Additional Information
What are some common names for this plant?
Callicarpa dichotoma ‘Early Amethyst’ is commonly known as beautyberry or Japanese beautyberry.
Is Early Amethyst® different from standard beautyberry varieties?
Yes. Early Amethyst® is recognized for producing berries earlier in the season and more consistently than many traditional selections, particularly in cooler growing regions.
Does Early Amethyst® beautyberry attract wildlife?
The bright berries provide an important late-season food source for birds. It pairs well with other Shrubs & Bushes and can be incorporated into Native Plants of North America inspired plantings for added ecological value.
Can Early Amethyst® beautyberry be grown in containers?
Yes. Its compact size and manageable root system make it suitable for large patio containers with proper drainage and adequate sun exposure.
