{"product_id":"white-swan-coneflower","title":"White Swan Coneflower","description":"\u003ch3 class=\"pd-title-head\"\u003e\n  \u003cstrong\u003e\u003ci\u003eEchinacea purpurea\u003c\/i\u003e 'White Swan'\u003c\/strong\u003e\n\u003c\/h3\u003e\n\n\u003ch2\u003eOverview\u003c\/h2\u003e\n\n\u003cp\u003e\u003cstrong\u003eUses:\u003c\/strong\u003e Perennial borders, pollinator and wildlife gardens, cutting gardens, meadow-style plantings, mass plantings and drifts.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eBenefits:\u003c\/strong\u003e One of the oldest and most reliable white coneflowers, with broad reflexed petals around a coppery cone. It is sturdier and better branched than most white selections, holds up in heat and drought, and its seed heads feed finches well past the first frost.\u003c\/p\u003e\n\n\u003cp\u003e\u003cstrong\u003eUSDA Hardiness Zones:\u003c\/strong\u003e 3–8\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eSun:\u003c\/strong\u003e Full Sun\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eLife Cycle:\u003c\/strong\u003e Hardy Perennial\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGrowth Habit:\u003c\/strong\u003e Upright, Clumping — sturdy, well-branched clump\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBloom Color:\u003c\/strong\u003e White\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMature Height:\u003c\/strong\u003e 2–3 ft.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eMature Width:\u003c\/strong\u003e 1.5–2 ft.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eBloom Season:\u003c\/strong\u003e Midsummer into early fall\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eGrowth Rate:\u003c\/strong\u003e Moderate\u003c\/p\u003e\n\u003ch2\u003eSummary\u003c\/h2\u003e\n\n\u003cp\u003e'White Swan' has been in the trade since the 1980s and has outlasted a long parade of newer white coneflowers, mostly because it is dependable. It comes back every year, it does not need staking in reasonable soil, and it does not sulk in a hot dry August.\u003c\/p\u003e\n\n\u003cp\u003eThe flower is the classic coneflower shape rather than the flat, formal look of newer hybrids: creamy white petals that sweep back from a raised copper-orange center, held on strong stems about two feet up. In a mixed border white does something no other color does — it separates and quiets everything around it, which is why it reads so well next to strong purples, magentas, and hot oranges.\u003c\/p\u003e\n\n\u003cp\u003eIt is also one of the better cut flowers among the perennials, lasting a week or more in a vase. Leave the last flush on the plant instead, though, and the cones become a winter feeding station for goldfinches.\u003c\/p\u003e\n\n\u003ch2\u003eCare\u003c\/h2\u003e\n\n\u003ch3\u003e\u003cstrong\u003eWhite Swan Coneflower Care\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp\u003ePlant in full sun in average, well-drained soil. Coneflowers tolerate poor and rocky ground far better than rich ground; the only real failure mode is soil that stays soggy over winter.\u003c\/p\u003e\n\n\u003cp\u003eWater consistently through the first season while the taproot goes down. After that, water only in extended drought — established plants are notably self-sufficient.\u003c\/p\u003e\n\n\u003cp\u003eFertilizer is optional and easy to overdo. Heavy feeding produces floppy stems and fewer flowers. If the soil is genuinely thin, one light spring application of \u003ca href=\"https:\/\/almanacplanting.com\/products\/slow-release-fertilizer\" target=\"_blank\" rel=\"noopener\"\u003eslow release fertilizer\u003c\/a\u003e covers the year.\u003c\/p\u003e\n\n\u003cp\u003eDeadheading extends the bloom season by a few weeks. Stop by early fall and let the cones stand through winter for the birds and for the structure, then cut back to a few inches in early spring. Divide only if the center of the clump thins out, roughly every four to five years.\u003c\/p\u003e\n\n\u003ch2\u003eSize\u003c\/h2\u003e\n\n\u003ch3\u003e\u003cstrong\u003eWhat Size is the White Swan Coneflower for Sale Online?\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp\u003eOur White Swan Coneflower ships in a greenhouse-grade grow pot and is appropriately sized for its container at the time of shipment. If you have specific sizing or planting questions, please \u003ca href=\"https:\/\/almanacplanting.com\/pages\/contact\" target=\"_blank\" rel=\"noopener\" title=\"Contact Almanac Planting Co\"\u003econtact us\u003c\/a\u003e.\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eHow Large Does White Swan Coneflower Grow?\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp\u003eWhite Swan Coneflower typically reaches two to three feet tall in flower and about eighteen to twenty-four inches wide. It reaches full size in its second season and stays in bounds rather than running.\u003c\/p\u003e\n\n\u003ch2\u003eAdditional Information\u003c\/h2\u003e\n\n\u003ch3\u003e\u003cstrong\u003eDoes it come true from seed?\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp\u003eIt is an open-pollinated seed strain, so seedlings are mostly white but a few can come out pale pink or off-type. If you want the planting uniform, remove volunteer seedlings and keep the original clumps.\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eHow does it compare to PowWow Wild Berry?\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp\u003eDifferent jobs. White Swan is taller, more upright, and better as a cut flower and a mid-border plant. PowWow Wild Berry is half the height, more branched, and better at the front edge or in a container.\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eIs it a native plant?\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp\u003eIt is a nativar — a white-flowered selection of \u003cem\u003eEchinacea purpurea\u003c\/em\u003e, native across much of the central and eastern United States. Pollinators use it exactly as they use the wild form. See our \u003ca href=\"https:\/\/almanacplanting.com\/collections\/native-plants\"\u003eNative Plants of North America\u003c\/a\u003e collection for more.\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eDo the seed heads need to be removed?\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp\u003eNot for the health of the plant. Leaving them standing feeds goldfinches through winter and adds structure to a bare border. The tradeoff is some self-seeding, which is easy enough to edit out in spring.\u003c\/p\u003e\n\n\u003ch3\u003e\u003cstrong\u003eWill deer bother it?\u003c\/strong\u003e\u003c\/h3\u003e\n\n\u003cp\u003eRarely. Coneflowers are one of the more consistently ignored perennials. Our \u003ca href=\"https:\/\/almanacplanting.com\/collections\/deer-resistant-perennials-grasses\"\u003eDeer-Resistant Perennials and Grasses\u003c\/a\u003e collection has more for exposed sites.\u003c\/p\u003e\n","brand":"Almanac Planting Co","offers":[{"title":"1 Gallon \/ Fall '26 Pre-Order","offer_id":47506110742690,"sku":"PN-WhSw-1-1yr","price":27.95,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0586\/9374\/6850\/files\/WhiteSwanConeflower3.jpg?v=1786309169","url":"https:\/\/almanacplanting.com\/products\/white-swan-coneflower","provider":"Almanac Planting Co","version":"1.0","type":"link"}